THE MINERAL POWDER TECHNOLOGY (MPT)
The hair can acquire a MAGNETIC POLARITY!
The magnetic property is particularly evident when
the hair is electrified during certain atmospheric
conditions with high magnetic charge.
This unique professional product, which is EXCLUSIVE
FOR HAIR SALONS, adheres to the hair thanks to its innovative
technology based on a colored MINERAL POWDER.
The particles of WAXX align to the hair and, like real MAGNETS,
ATTACH themselves to the NEGATIVE CHARGE OF THE HAIR!
The strong magnetic bond provides WATER-RESISTANT
qualities to WAXX.
The ADVANTAGE is that the color of WAXX will not fade or
stain over time, and, thanks to its water – resistant formula,
you will be able to swim in the sea or in the swimming pool,
with perfectly colored hair!
The only treatment that can release the magnetic bond of WAXX
are the surfactants of the shampoo!